The Team

Here is the team that lives for Capillary Concrete

The board


Martin Sternberg – Founder

Martin Sternberg, CGCS is the founder and inventor of Capillary Concrete™ and has built and managed golf courses in Northern Europe since 1985. Martin has a degree from San Diego Golf Academy, is an active Class A PGA Professional with the PGA of Sweden, was the first European Certified Golf Course Superintendent with the Golf Course Superintendents of America in 1992. Through his work as a golf course owner, manager and builder, Martin has developed the Capillary Concrete™ system for drainage and hydration.



Stig PerssonStig Persson Ljunghusens GK

Stig lives in Höllviken and is educated in agriculture and golf course and club management. Stig has participated in the planning and implementation of training for golf course staff / officers. He actively worked as a lecturer at various training courses and conferences for just about all categories in the golf business. Stig has also been active in international cooperation with the green keeper organizations, as well as a volunteer at the British Open, raking bunkers,  for more than 20 years. Stig is currently Chairman of the Board for Capillary Concrete AB.



Ronald Johansson

Ronald lives in Hönö, Sweden and has extensive experience in leadership and entrepreneurship from both proprietary and external companies and associations. Ronald started early in his business career in parallel with studies in IT and accounting. He started his first company (IT) in 1977, of which he is the CEO and owner for 32 years.Ronald’s has experience in marketing and business operations with personnel. He acted mainly in the Scandinavian market but also has great experience in Asia, Japan, and Europe. Ronald’s work also consists of partly owned companies and board work, not just with Capillary Concrete AB, but within the hospitality industry for the Gothenburg archipelago.


Max Odqvist

Max grew up in Gothenburg and currently lives in Stockholm, Sweden. Max started working
together with Martin at the age of 14 at Torrekulla Golf Club in Gothenburg, and experienced
many years of golf course maintenance and bunker renovations before moving to Stockholm
for studying purposes. He now holds a Bachelor Degree in Business & Economics with
specialization in Accounting & Finance from Stockholm School of Economics. Moreover,
Max has working experience from a wide range of industries, including analyst positions at an
Investment Bank, a Management Consulting firm and at Investor AB, Sweden’s largest
Investment Company. Before going back to do a Master’s Degree, Max now works for half a
year in the Corporate Strategy & Business Development team at Molnlycke Healthcare, one
of Investor’s holding companies.

Max has been a part of the Capillary Concrete journey from the very beginning, but have
worked more extensively with the company since 2016 and onwards with several strategic
projects. Since December 2017, Max serves as a Member of the Board of Directors.


Per Kjellander

Per Kjellander (1966) lives in Saltsjöbaden, outside of Stockholm. He works as Managing Director of Egmont Publishing in Sweden and Eastern Europe. Before Per joined Egmont, he was the Managing Director of Wennergren & Williams Information Service (1999-2004), and previously held various positions on the Modern Times Group (1996-1999), including as business development manager at Viasat and sales manager at ZTV. Per is also chairman of four of Egmont’s jointly owned companies. Per has a bachelor in economics from Uppsala University and has also completed executive education at London Business School and the Institute of Management (IFL).


At the office

Bo SilverspjuthBo Silverspjuth.Bild: Bo Håkansson, Bilduppdraget

Bo lives in Gothenburg, Sweden with his oldest son and has worked in the education, production, transportation, IT and service sectors. He has held many roles, such as warehouse worker, driver, admin, HR manager, Controller, CFO, CEO and board member. All of these different roles have given Bo a solid background with great experience. Bo is a cheerful person, open and easy to create and maintain a relationship with. He is clear in his communication and focused with a proactive outlook. He is responsible for the administration, logistics and finances of Capillary Concrete AB.




In North America

Ted Fist

Ted was born in Dayton and grew up in Marietta, Ohio. He played high school basketball and golf and worked for a land surveyor for 2 years in high school. After high school Ted worked for an irrigation contractor for one summer before he started working on golf courses.  He graduated from The University of Kentucky with a Bachelor of Science degree in Agronomy.

Ted was a golf course superintendent until 2006 at Wynstone Golf Club in North Barrington, Illinois.  His other work related golf course work experience includes: Meadowbrook CC in Dayton, Ohio, Haig Point in Hilton Head, South Carolina, Idle Hour Country Club in Lexington, Kentucky

Since 2006, Ted has worked in the golf course construction industry working with Golf Course Architects, contractors and superintendents, specializing in bunker maintenance products.  Working with his many friends in the industry is his passion and he enjoys helping them solve turf related problems. He joined the Capillary Concrete team in January of 2013 and is responsible for North American operations.  Outside of work he enjoys Kentucky Wildcat Basketball, the Chicago Cubs, fishing and spending time with his friends and family.


Hunter Smith

hunter1Hunter was born in Orlando, Florida and grew up in Charlotte, North Carolina. During his high school years Hunter played golf, basketball, and tennis. Hunter graduated from the University of Central Florida in 2014 with a Bachelor of Science in Business Administration degree with a concentration in Finance.

After college Hunter began working in the golf industry at Southern Dunes Golf and Country Club in Haines City, Florida as an Assistant Golf Professional. He then had the opportunity to work for David Leadbetter at his World Headquarters in Orlando, Florida as the Academy Coordinator.

Hunter joined the Capillary Concrete Team in July of 2016 and is responsible for the inside sales, trade show coordination and social media activities involved with Capillary Concrete.


Rusty McLendon

Born and raised in east Tennessee, Rusty developed a love for the great outdoors by hiking the mountains and fishing the fresh water lakes throughout TN/NC. He played various sports growing up and started learning the game of golf from his father and grandfather when he was 11 years old. His expectations of enlisting in the military were altered by a medical issue, therefore he began attending a small technical community college studying finance, accounting and marketing with aspirations of being on Wall Street. Working at a golf course since he was 16 years old and the realization that he could have a wonderful career working outside, lead him to apply for enrollment to the Rutgers Turf Program.

After his first year of college, he pursued an internship under the tutelage of Paul R. Latshaw at Congressional. After the US Senior Open, Rusty finished school in NJ and returned to Knoxville to marry his lovely bride, Julie. After a brief honeymoon, it was back to MD to work with a great team towards the prestigious US Open. The friendships established during this phase of his career continue to provide a solid resource to this day.

Rusty’s turf grass management career has included many stops along the way in the transition zone.  Many fantastic memories and invaluable work experiences were gathered in North Carolina, Tennessee, Virginia and Maryland.  The turf industry has moved his family to many diverse locations but they have always loved the adventure that comes with it. Rusty currently enjoys residing on the east coast in Ocean City, MD with his incredible wife and three wonderful children where he is responsible for the operations of the Northeast United States.

Brad Funk

Brad Funk is Capillary Concrete’s North American Business Controller.  He brings almost 20 years of experience in the world of accounting & finance from both public accounting and the private sector to our team, which he joined in the fall of 2017.  Brad provides direct support and oversight in North America for Accounting & Finance, Budgeting & Forecasting, Human Resources, Risk Management and various other strategic initiatives.

Brad holds a BBA (Bachelor of Business Administration) with a focus in Accounting from Western Michigan University.  His graduate studies include a MSM (Master of Science in Management) and a MBA (Master of Business Administration) with a focus in Finance, both from Walsh College.

Brad currently resides in Florida near our North American office with his wife and four children.  He grew up in Michigan, where he worked for a golf course in a variety of capacities over an eight-year span.   He enjoys spending his free time with family and friends, visiting Disney, entertaining, grilling, watching movies and exploring new technologies.



Bill Beasley

Born and raised in Florida, Bill developed a love for golf due to his father’s involvement in the Citrus Open, which is now known as the Arnold Palmer Invitational. This influence pushed Bill into a career in golf course maintenance.

Bill graduated from Abraham Baldwin Agricultural College (ABAC) in 1996 and started his career at Arnold Palmer’s Bay Hill Club and Lodge where he spent five years as a foreman. An opportunity came along to be an assistant superintendent and to manage the construction and grow-in at North Shore Golf Club in Orlando, Florida and Bill took it. Bill then moved on to become a superintendent at Highlands Reserve, also in Florida, and a few other superintendent jobs along the way before joining the Capillary Concrete team in January of 2018.

In his spare time, Bill enjoys snow skiing as well as spending time in the Western Carolina mountains. He is an avid Florida Gators fan and enjoys spending time on the water or by the pool with family and friends.



European market

Kneale Diamond

Kneale Diamond is our European Sales Manager and is based in the UK. Kneale started out in the golf industry as a greenkeeper at Ramsey Golf Club in the Isle of Man at the age of 15 and spent over 16 years in the industry working at The London Golf Club and Marriott Hanbury Manor Golf & Country Club where he was Course & Estates manager. After he left the greenkeeping industry he worked in the Irrigation industry for over 13 years where he supported golf clubs and sports facilities all over Europe and he is currently a qualified irrigation auditor and has vast experience of the golf industry.

Kneale supports our European Distributor network with his product expertise and experience.


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